Month: July 2017

Mobile app tracking companies to have your app marketing under control

The app industry is growing rapidly, making the competition amongst mobile app developing companies and app owners very fierce. In order to ensure that their app marketing is effective, companies make use of the analytics given to them by mobile app tracking companies. The benefit of the data that they acquire is made clear in the Aberdeen Group report. It revealed that companies that made use of such data experienced an 11.6% increase in their brands awareness, while those who didn’t saw a 12.9% decrease in it!   WHAT IS…

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A look into the world of mobile advertising companies

In 2016, eMarketer statistics detailed the growing use of mobile users across the world. It stated that 1/4 of the global population will be using mobile apps by 2019. Impigo Mobile gives further insight into this in their report which states that 1 in 5 people own a PC while the rest prefer to use mobile phones. This dramatic rise has promoted the increased use of mobile advertising as companies are being pushed to consider it as a way of promoting their business.

Mobile app promotion companies to bring your app to the top

Most of our lives are now encompassed by mobile apps, with 90% of all mobile usage time being in applications, and with the specialization in these mobile apps, there is virtually, an app, or rather a variety of applications, for everything, from getting directions to socializing, from finding a partner, to killing free time with countless means of entertainment. The large variety can make it hard for consumers to choose the mobile app they find is most suitable. However, for each category, there are some apps that stand out from…

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